Social Media
Scott is a seasoned social media expert who has crafted winning strategies for some of America’s most iconic brands, including Applebee’s, H&R Block, TurboTax by Intuit, Premier Boxing Champions, AARP, Everything But The House and First Student — to name a few. With a sharp focus on engagement, Scott’s innovative, data-driven approach consistently delivers growth and conversions. Explore some examples of his impactful work below.
H&R Block:
Inside Look: Why H&R Block Is Lobbying To Get Tax Cuts For Mustachioed Men
H&R Block Raises Buzz With The 'Stache Act
Social Media: H&R Block Declares a Hipster Tax Crisis
Social Media Command Center for MLS All-Star Game at H&R Block HQ
TurboTax:
TurboTax & Approach to Social Media
TurboTax Tweets Tax and Tech Answers on Twitter
Applebee’s:
Fresh and Sizzling at Applebee’s: Social Media Reputation Management
Scaling Up: Achieve Control and Value From ‘Local’ Social Media
Create Social Media Policies or Trust the Community Manager?